Whole Foods Market is the world's largest retailer of natural and organic foods, with over 155 stores throughout North America and the United Kingdom. As You Sow and ICCR members have been in dialogue with Whole Foods since 2001 and co-filed a resolution in 2002 asking the company to Identify and Label GE ingredients in its products. The company committed to do this in 2003 in exchange for a withdrawal of the resolution, but failed to do so. This resulted in renewed shareholder and grassroots pressure.

• At its 2005 annual meeting Whole Foods announced a new policy of labeling its private label foods to indicate they are from non-GMO crops.