Posts in environmental health
Is Cheerios Really Saving Bees, or Is It Just PR Buzz?

At the beginning of the modern, health-conscious age, cereal giant General Mills faced a big problem. Traditional snacks and cereals were still profitable but were no longer growing in sales, as consumers of all kinds began to prefer healthier, more authentic food.

So, General Mills did two things. First they bought lots of organic and “natural” food brands that were already known by consumers, like Annie’s, and second, they made old brands more appealing by eliminating artificial ingredients and committing to sustainable agriculture.

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